Hold onto your makeup brushes, folks! We’re about to reveal the Top 7 Makeup Trends for the rest of 2023, and it will be a wild ride! The spring runways gave us a tantalizing sneak peek into the fabulous future of beauty, featuring bedazzled brows, glow-to-the-moon skin, and lips so lustrous they’d put a disco ball to shame. It’s time to buckle up and embark on a fresh, new journey in the makeup world.
As the dizzying carousel of trends whirls around, we find ourselves in 2023, hopping into our time machines and heading straight for the future of makeup inspiration. The Euphoria-esque look is gently fading away, contouring has taken a backseat, and we’re teetering on the edge of a new era that feels just a tad familiar.
Taking a trip down memory lane to the ’90s makeup, makeup artist Tasha Reiko Brown, who partners with A-listers like Alicia Keys, Whitney Peak, and Gabrielle Union, shares her wisdom for 2023: “We’re going to steal that fresh skin, but we won’t be brow-scaping our way to extinction!” Each time we resurrect a trend, we give it a fabulous facelift, ensuring it’s never quite the same.
This upcoming chapter in makeup has “effortless chic” written all over it, though it won’t be entirely effortless. Makeup maestro Melissa Hernandez, who works with stars like Sydney Sweeney and Lili Reinhart, dishes the deets: “We’re going to see a monumental shift from polished, perfected makeup to bare skin and lived-in eyes – think smoldering heavy metals and mesmerizing metallics.”
In 2023, makeup formulas will be lighter yet just as mighty; shimmers will dazzle brighter without the blinding sparkle of over-the-top glitter; and the classics – black liner and mascara – will stick around but with an ultra-bold twist.
The time has come, my friends, to raise a toast to your features, skin, and face. Let the makeup adventures begin!
Makeup Trends for 2023: A Fresh Start with a Familiar Twist
Bare It All: Embrace Fresh-Faced Beauty
In the wise words of makeup artist Brown, “Faces are meant to be seen,” and it’s high time we ditched that pesky over-coverage. In this radiant new era, we’re all about embracing our natural beauty with fresh-faced makeup, as endorsed by the fabulous Mary Phillips, who’s graced the faces of Hailey Bieber, Kendall Jenner, and Jennifer Lopez.
Wave goodbye to heavy matte foundations and say hello to tinted serums, moisturizers, and SPFs! Brands like YSL, Ilia, Saie, and Supergoop! are pioneering skin-like foundations that enhance, rather than mask, our unique features. Allure editors have already fallen head over heels for the new Westman Atelier complexion drops, which, according to Dianna Mazzone, “sink into skin with minimal blending, and the luminosity lasts all day.”
So, for the rest part of 2023, get ready to explore an exciting world of eye makeup techniques, gold makeup looks, wearable and trending styles, wedding day makeup tips, and even Lupita Nyong’o’s jaw-dropping hair makeover:
Arch Madness: Bold Brows Take Center Stage
The spring 2023 runways served up a smorgasbord of brow-tastic styles, with eclectic arches stealing the show. We saw stylized slits at Poster Girl, pencil-thin wonders at Vivienne Westwood, futuristic metallic triangles at Thom Browne, barely-there bleached brows at Givenchy and Roberto Cavalli, and even daring piercings at Off-White. Hernandez predicts that ultra-thin, heavily-plucked brows will make a comeback too (though we’re just here to report the news, not endorse it!).
Celebrities are already hopping on the brow bandwagon, swapping their natural hues for lighter, more adventurous shades. With the move toward a more bare-faced look, makeup artist Brown assures us that it’s not as overwhelming as it might seem. Stars like Julia Fox, Bella Hadid, and Kendall Jenner have all taken the plunge, rocking bleached brows on both the streets and the red carpet.
But why stop at bleaching? Let your brows do the talking with a dazzling array of bedazzled designs, as seen at Peter Do’s show, where models’ brows sparkled in red and silver glitter.
Whether you’re exploring eye makeup techniques, gold makeup looks for all events, or Lupita Nyong’o’s fabulous hair makeover, there’s something for every brow aficionado:
Go Grunge Like It’s 1995: The Return of Lived-in Eyes
messy makeup is making a glorious comeback! Channel your inner ’90s grunge goddess à la Kate Moss or Courtney Love, as smudged, lived-in eyes take center stage. Sir John, Beyonce’s makeup maestro and CTZN Cosmetics‘ chief creative officer, urges us to embrace imperfection and forget precision. In other words, it’s time to get grungy and weird!
As Hernandez points out, the spring shows were all about that lived-in look. Sergio Hudson models rocked cool, smudged black shadow for a fresh twist on the classic smoky eye, while Fendi’s spring 2023 show went full avant-garde with a striking silver swipe along the lash line.
But don’t worry, this edgy eye trend is beautifully balanced by a minimalist approach to base makeup. Brown reminisces about the raw beauty of the ’90s, evoking images of a CK One ad. So, it’s time to strip back the layers and let your natural beauty shine through.
Get ready to embrace the art of beautifully messy makeup—it’s time to rock those smudged eyes with pride!
Vinyl Lips: High-Shine Pouts Are In
Get ready, lipstick lovers, because the future is shining bright—literally! Bid farewell to the matte mouths of yesteryear, as we usher in a new era of ultra-glossy, high-shine lips that’ll leave you positively blinded by their radiance.
“The glossy, red lips at Moschino and Miu Miu were simply luxurious,” says makeup maestro Alex Babsky, who works with the likes of Florence Pugh and Lashana Lynch. He’s on the hunt for every opportunity to rock a fresher, shinier lip, and you should be too.
Brace yourself for a gleam like you’ve never seen before. “It’s almost like latex,” explains Hernandez. We’re waving goodbye to heavily lined lips smothered in clear gloss, and shimmering lipsticks are so last season. “We’re going to see lip color that’s more in your face—bold, super opaque reds, purples, oranges, and even browns and grays,” says Hernandez. And trust us, it’s all going to shine brighter than a supernova.
So, pucker up and prepare for a glossy revolution that’ll have your lips stealing the show!
Lashing Out: Amp Up Your Mascara Game
Applying mascara might not be the newest makeup trick in the book, but boy oh boy, does it pack a punch with the latest game-changing formulas.
Say hello to the new lash legends—Christian Louboutin Beauty Les Yeux Noirs Lift Ultima, Chanel Le Volume de Chanel Mascara, and Tower 28 MakeWaves Mascara. These babies are like faux lashes in a tube! And guess what? You can slather them on with wild abandon.
“I’m doing double-dose mascara on both top and bottom lashes,” says Brown, who doesn’t shy away from piling on at least three coats. Want to crank up the wow factor even more? Give those lashes a good curl first.
So, get ready to bat your eyes like never before, because these mascaras are taking the lash game to a whole new level of fabulous!
Eccentric Accents: Embrace Bold Bursts of Color
Embrace color-blocked shadows, neon rainbows, hot pink blushes, electric orange eyes, and more! Viva Magenta has been crowned the color of the year, and the “dopamine glam” trend is here to stay—so buckle up for a vibrant ride.
We’ve already caught glimpses of this technicolor dream at Etro’s spring show (think shocking pink blush, ombre skin, and lemon-yellow lipstick), at Dsquared with two-toned lips, and at Alice and Olivia, where eyes dazzled with shocking pink pigment on lids. As Sir John says, “Creating a mosaic of color and emphasizing the features you love most will never go out of style.” And guess what? There’s no wrong way to rock this look! The brighter the palette, the better.
“Eye makeup is now a much more colorful aspect of makeup that I don’t see changing anytime soon,” says Babsky. So, unleash your inner Picasso and let your imagination run wild, because we’re painting our faces with all the colors of the wind!
Hyper Glow: Achieve an Iridescent, Angelic Glow
It’s all about the heavenly, iridescent shine that’ll leave people wondering if you’re actually an angel in disguise. As models at Altuzarra, Proenza Schouler, and Victoria Beckham have shown us, mirror-like skin is achievable with the perfect highlighter and some strategic placement. “It’s like no-makeup makeup, but with an extra touch of summer glow,” quips makeup artist Sheika Daley.
Fear not, for cosmetic chemists are our glow guardians, concocting skincare-infused products, lightweight textures, and ethereal finishes that can even be translucent. “Bronzers are going to take a step back,” reveals Brown. It’s time to embrace dewy, watery effects, holographic shimmer, and high-wattage highlighter. Trust us—you can never shine too bright. Let’s glow, gorgeous!
Ethereal Blush: Soft, Dreamy Cheeks
In the makeup trends for 2023, blush is getting a soft, ethereal makeover. Instead of bold, highly pigmented shades, we see more delicate, dreamy hues that give the cheeks a subtle, natural flush. Look for blushes with a sheer, buildable formula that allows you to customize the intensity of your look.
Graphic Liner: Make a Statement with Your Eyes
A graphic liner is another standout feature in the makeup trends for 2023. With bold, geometric shapes and vibrant colors, this trend allows you to express your creativity and make a statement with your eyes. From simple, minimalist lines to elaborate, artistic designs, the possibilities are endless regarding graphic liner.
Multi-Tasking Makeup: Streamline Your Beauty Routine
As we embrace the makeup trends for 2023, we’re also seeing a shift towards multi-tasking makeup products that simplify and streamline our beauty routines. Look for versatile products like cream blushes that can double as lip tints, eyeshadow sticks used as eyeliner, or multi-purpose palettes that offer a complete look in one compact. This trend is about making the most of your makeup while reducing clutter and saving time.
All Images are credited to: Getty Images
As we eagerly anticipate the makeup trends for the rest of 2023, we can expect a thrilling blend of fresh-faced allure, daring accents, and cutting-edge products that encourage self-expression and imagination. This year promises to deliver new and exciting ways to enhance natural beauty while making bold statements with pops of color and inventive techniques. From radiant skin and vibrant eyeshadows to glossy lips and statement brows, there is a trend for everyone to explore and enjoy.
Makeup is a form of art, a way to showcase our individuality, and an opportunity to have fun with our appearances. Embracing these trends is not just about following the latest styles but also about finding what works best for us and what makes us feel genuinely confident and beautiful.
The makeup trends of 2023 also emphasize the importance of skincare and nurturing our natural beauty. By incorporating skincare-infused makeup products into our daily routines, we can feel good about enhancing our features while providing essential nourishment and protection for our skin.
These trends highlight the significance of staying true to ourselves and expressing our unique personalities. From experimenting with avant-garde styles to mastering the art of no-makeup makeup, there are many ways for us to find our signature look and feel comfortable in our skin.
As we embark on this new year of beauty and self-expression, let’s remember that makeup is a tool for empowerment and creativity. It’s an opportunity to explore new styles, master new techniques, and discover new ways of celebrating our individuality. With these exciting makeup trends for 2023, we can look forward to a year filled with fresh ideas, bold statements, and endless opportunities for self-expression.
So, as you dive into the world of makeup trends for 2023, remember that the most crucial aspect of makeup is having fun and feeling self-assured in your skin. Enjoy the journey of experimentation, embrace the trends that resonate with you, and most importantly, celebrate the beauty that is uniquely yours. Happy experimenting!
